Valrico September Eye on Business

ArbysCreamery Comes to Valrico
Soft serve ice cream fans keep your eyes open in the Lifestyle Family Fitness-anchored plaza at the intersection of Bloomingdale Ave. and Lithia Pinecrest Rd. According to representatives at Toppers Creamery, the soft serve ice cream franchise will be opening a location in the plaza in the next 90 days.
Toppers offers high quality chocolate and vanilla soft serve with a variety of toppings to mix in.
For more information, visit www.topperscreamery.com and check future issues of the Osprey Observer.

Tennis Store Opens at BSAC
The Brandon Sports and Aquatic Center (BSAC) is now home to the Brandon area’s first tennis pro shop, The Tennis Shack of Florida, offering a wide variety of products for every tennis player’s needs, from apparel to custom stringing services.
Owner Tim Plossl will showcase his new store on Saturday, September 20 from 10 a.m.-2 p.m. in a grand opening event featuring racquet demonstrations by Babolat, Prince, Yonex, Wilson and Fischer, food, music and door prizes.
Brands available at the store will include apparel by Adidas and Fila and shoes by Adidas, Fila, Prince and Babolat.
For more information, call 315-9810 or visit www.mybsac.org.

New Business Brings Fun to the Streets
Valrico residents James and Josette Delaney are bringing a taste of the tropics to the Brandon area.
The Delaney’s recently opened a franchise of Kona Ice, a travelling Hawaiian Ice van offering 20 flavors of shaved ice and ice cream.
In addition to travelling through local neighborhoods, Kona Ice can be scheduled for private parties or group events.
“Kona has its most fun when they are supporting the community,” says James. “Whether you are a school, a church, or an organization looking for fundraising ideas, Kona Ice is there to help. In a time crunch, don’t worry because under the right conditions we can serve over 200 people in less than an hour.”
For more information, call 484-6595 or visit www.kona-ice.com.

A Massage and Rehab Clinic Opens in Brandon
A new clinical, medical and rehab massage clinic, A Touch of Wellness, opened its doors recently at 915 Oakfield Drive Ste. A. and celebrated with a Greater Brandon Chamber of Commerce ribbon cutting ceremony on Friday, August 15.
“A Touch of Wellness, is a massage and rehab clinic with a softer feel which caters to the diversity that is part of what makes Brandon so great,” says Scott Robinson, L.M.T., owner. “We specialize in auto injuries, sports injuries, and any soft tissue injuries. We also offer nutrition consulting, nutritional supplements, and will be adding a Chiropractor to the practice within the next 45 days.”
The practice’s two massage therapists are trained in a variety of techniques from Neuromuscular Therapy, Trigger Point Therapy and Reiki to Hot Stones and Relaxation massage.
In addition to taking patients at its Brandon office, A Touch of Wellness makes out calls for any patients are not ambulatory and offers corporate accounts.
For more information, please call Robinson or Sharon Aldrich, L.M.T., M.M.P. at 689-7799.

New Store is 4Reel
With fall on the horizon, the temperatures will be just right for outdoor activities like fishing and camping and a new store, 4Reel Fishing and Camping Supplies, which opened recently in the Stein-Mart-anchored Lithia Crossings Plaza makes shopping for those outings a breeze.
From camping lanterns and air mattresses and fishing tackle and hooks, 4Reel has a wide variety of supplies.
“Our store carries something for every person in the family,” says Cheryl Phelps who owns the store with her husband Mike. “We have fishing and camping supplies for the most experienced to the up and coming.”
Valrico residents who grew up fishing and camping on the Alafia River, the Phelps see the Bloomingdale area as a perfect place for the store.
“The area is so family oriented as well as out going and that combination spells camping and fishing,” says Cheryl.
4Reel Fishing And Camping Supplies is located at 3430 Lithia Pinecrest Rd. and can be reached at 651-5151. For more information, visit www.4reelfishingsupplies.com or stop by the store Tuesday-Saturday 10 a.m.-7 p.m.

Aquali Opens In Valrico
With a wide range of services from master technicians, Aquali Salon and Spa opened recently on Erindale Dr. in Bloomingdale.
“All of our stylists are master technicians, many of whom have furthered their skills by becoming educators for product lines, including Alterna, Rusk, Sexyhair and Scruples,” says Stylist Hannah McArty.
The full service salon and spa offers services including hair color, perms, relaxing techniques and hair extensions and spa services including acrylic nails, manicures, spa pedicures, facials and full body waxing.
“Aquali salon and spa is a green friendly environment,” says McArty. “Not only do we recycle, we offer coffee and fruit flavored water in glasses rather than non bio-degradable cups. We are trying hard by taking small steps to preserve our environment just as you are at home.”
Aquali Salon and Spa is located at 3652 Erindale Dr. and is open Tuesday-Thursday 9 a.m.-9 p.m., Friday 9 a.m.-6 p.m. and Saturday 9 a.m.-3 p.m.
For more information, call 661-1414.

Center Has Entertainment for the Whole Family
Looking for a fun location for a family outing? K Breeze Indoor Putt Putt opened recently on Bloomingdale Ave. offering a Playstation 3 gaming center in addition to an 18-hole miniature golf course.
Owned by long-time Valrico resident John Tierney and his 6-year-old son, the center is available for birthday parties and corporate events in a private room, with three different packages available, and offers drinks and light refreshments.
Children under 3 years play for free.
K Breeze Indoor Putt Putt is located at 815 W. Bloomingdale Ave. Hours are Tuesday-Thursday 4-9 p.m., Friday 4-10 p.m., Saturday 11 a.m.-10 p.m. and Sunday 1-6 p.m. Call 315-9813 for more information.

New Team Member and More at Integrative Health Solutions
The summer brought some exciting changes to Integrative Health Solutions, formally Family Care Chiropractic, located in the River Hills Plaza.
“We changed the name to reflect the fact that chiropractic is just a component of the evidence-based, non-surgical health care services that we offer,” says Practice Director Dr. Nicholas Cammarata. “Other services offered include massage therapy, soft-tissue mobilization, rehabilitation and nutritional counseling. In our experience, we have found that integrating these approaches often creates a synergy that leads to better results.”
“We have also brought in an exciting, new, FDA-approved technology for pain relief: Class IV laser therapy,” says Nicholas. “It is fast and painless, and it has applications for many different musculoskeletal conditions.”
In addition, Dr. Andrea Cammarata, Nicholas’ wife, recently joined the staff, having graduated from Palmer College of Chiropractic Florida in 2006. As a native of Valrico, she hoped to return to the area and offer this healing art to her hometown community. Now she is able to do just that, treating patients on Monday and Wednesday afternoons by appointment.
Mother to 19-month-old daughter Mia, Andrea treats all ages, and she especially enjoys working with pregnant moms who need natural forms of pain relief.
Hours are Monday and Wednesday 9 a.m.–12 Noon and 3–8 p.m., Friday 9 a.m.–12 Noon and 3–6 p.m. and Saturday by appointment.
For more information, visit the office at 4341 Lynx Paw Dr., the Website at www.integrate 4health.com or call 868-1138.

Raydiance Offers Tanning and More
The newest location of Raydiance Tanning opened recently on Lumsden Rd. offering seven levels of sun bed tanning, Mystic Tan spray tanning and tanning products.
Founded in 1996, the Raydiance chain has grown from a small nine-bed center to numerous locations throughout Tampa and Brandon including a center at 151 E. Bloomindale Ave.
Trained tanning consultants are always on hand to explain the benefits of tanning, answer questions and help customer chose the right tanning plan and products from an extensive selection.
New customers are eligible for a free introductory tour, skin type analysis and new member special.
The center is located at 942 W. Lumsden Rd. For more information or to make an appointment, call 661-7733 or visit www.RaydianceTans.com.

Mary Kay Rep Attends Conference
Valrico resident Lorraine Meineker joined more than 35,000 Mary Kay independent business owners from throughout the United States and around the world recently at the company’s annual seminar held in Dallas, Texas.
Mary Kay Inc.’s annual Seminar is a business conference held each year in Dallas to educate, motivate and recognize the accomplishments of the rapidly growing Mary Kay independent sales force, which includes more than 1.8 million Independent Beauty Consultants. Mary Kay® products are sold in more than 30 global markets.
Before traveling to Dallas, attendees were encouraged to collect previous pink and platinum Mary Kay® compacts from their customers and bring them to Seminar for recycling. For every compact returned, Mary Kay Inc. will plant a tree, up to 100,000, in the Bitterroot National Forest in Montana and Idaho through a partnership with the Arbor Day Foundation and under the direction of the U.S. Forest Service. According to the Arbor Day Foundation, Mary Kay Inc.’s donation of 100,000 trees is equivalent to half of a forest.
Meineker began her Mary Kay business in 1999 and is currently a team leader. To learn more about Mary Kay, log on to www.marykay.com or call 1-800-MARY KAY (627-9529).

Photo caption: Valrico resident Lorraine Meineker recently returned from the Mary Kay annual seminar in Texas.

Resident Celebrates Memories at Convention
June Murphy of Valrico recently attended the 2008 Creative Memories National Sales Convention, called Showcase, in Minneapolis, Minnesota to discover the latest products, learn new techniques for memory celebration, engage in interactive discussions and celebrate achievements.
“Attending Showcase is one of the best things I can do to help my customers celebrate their memories,” says Murphy, a unit leader. “Every year at Showcase, Creative Memories rolls out the latest and greatest products for preserving and sharing memories and this year was no exception. The new products are wonderful, and I learned lots of new ways to use pictures and tell a story through an album, as a gift or on the walls of a home.”
One of the highlights of Showcase was the announcement that Creative Memories will be supporting the Make-A-Wish Foundation.® Creative Memories Sales Consultants chose the Foundation to be the company’s charitable organization for 2009.
“Creative Memories has always been dedicated to charitable giving, and we are thrilled that our sales field selected the Make-A-Wish Foundation to be our new partner,” says Asha Morgan Moran, Global President.
Contact Murphy at JFMurphy@tampabay.rr.com or 657-8527 for more information.

Publix Promotes Healthy Eating
An educational and fundraising campaign from Publix Super Markets, PBS KIDS and Produce for Kids, an organization that promotes the benefits of healthy eating and supports worthy causes for children, will raise awareness among kids and parents of the role fresh fruits and vegetables play in a healthy diet during the month of September. For additional information on Produce for Kids, visit www.produceforkids.org or to learn more about Publix, visit www.publix.com.

Port Java Auction
A Valrico coffee shop, which opened in September 2006, is the newest victim of a slow economy when it was forced to close its doors last month. The Lithia Pinecrest coffee shop, located at 3330 Lithia Pinecrest Rd., will hold a liquidation auction on Saturday, September 20, at 10 a.m. All auction items will have no reserve. Auction items available for bid include a complete Point of Sale system with printers, monitors, cash drawers, menu board and speakers, microwaves, refrigerators, espresso machines with grinder feeds, vitamat juicer to pots and pans, chairs, stools, tables and more. As an added bonus, the auction will also include a 1978 Ferrari 308GTS, which has less than 12,000 miles and has been stored in a controlled humidity garage.
The public can view auction items at www.kincaid.com. For additional information, please contact John Harris of Kincaid Auction at 784-3926.

Successful Women of Tampa Bay Seminar
The 11th annual Leaders Light the Way seminar, sponsored by six local chapters of the American Business Women’s Association of Greater Bay Area Council, is being held at Banquet Masters in Pinellas Park on Saturday, September 20, from 8:30 a.m.-2 p.m. with a continental breakfast and lunch for $25.
To RSVP and directions, please call Dolores Berens at 634-1418. For more information, visit www.aabwa.org or www.abwassouthshore.com.