By Libby Hopkins

The motto of the L.I.S.A. Project is “All women, all races, all walks of life.” The organization looks to empower women during current, difficult economical times. L.I.S.A. stands for Life Insurance Savings Account. The project is a grassroots movement, whose purpose is to inform, educate and empower women. The project’s roots began in First Financial Security, a national agency, whose goal is to change the face of insurance. The primary focus of the project is to recruit, license and train women from the community in the financial services industry through mentoring and education.

Paula Duncan of Valrico has been the National Marketing Director for First Financial Security since 2007 and she is thrilled that the L.I.S.A. project is becoming a part of the Brandon community.

“After working with this firm for several years, there was a think tank of women having a conversation about financial security issues and from it, the L.I.S.A. Project was born,” Duncan said. “It has been a long time dream of mine to be a part of a movement like this one.”

She strongly believes this project will empower many women in the community.

“We need to educate our children, our daughters and our sisters,” Duncan said. “L.I.S.A. is for women and families and it focuses on education and empowerment in the financial arena.”

The project held a women’s breakfast this past March at the Clarion Hotel in Brandon with 120 women from the community in attendance.

“Our desire is to make a positive impact in the local community by educating folks about safety, leverage and self-sufficiency in the financial area,” Duncan said.

The program has informational seminars in Brandon on Thursday evenings at 6:30 p.m. and Saturday mornings at 10 a.m. They are held at The L.I.S.A. Project office located at 710 Oakfield Dr., Ste. 119 in the credit union building in Brandon.

 “These seminars are no charge and will vary on financial topics from week to week,” Duncan said.

To learn more about The L.I.S.A. Project or to attend one of the informational seminars, contact Duncan at 545-9950.


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Libby Hopkins has been a part of the Brandon community for more than 30 years. She is a graduate of USF with a degree in journalism. She has been a freelance writer for The Osprey Observer Newspaper since 2008. She also the Executive Director of Center Place Fine Arts and Civic Association. She is a dog mom to her rescue dog, Marshall. She loves being a part of the Brandon Community and she loves sharing positive news about our community.